Podcast: Getting the Most Jingle Out of Your Holiday Emails

Podcast: Getting the Most Jingle Out of Your Holiday Emails

With Ken Magill, The Magill Report and Bonnie Malone, Director, Response Consulting, Return Path


In this 17-minute podcast, Ken and Bonnie discuss tactics and strategies to optimize and boost revenue from holiday email campaigns, including:  
  • What marketers need to worry about when prepping for the holiday season
  • What data and metrics marketers need to look at leading up to the holidays
  • Why inactive subscribers are to critical to email campaign success, and what steps should be taken to address inactives
  • How marketers can access competitive data and exploit it in time to impact their holiday campaigns
Please Send Me the Podcast: 

If you don’t love it, just unsubscribe. We make it easy. Read our privacy policy for details.