Return Path
Email Intelligence Report: Placement Benchmarks 2013
Read the report to discover…
Want to Reach the Inbox?
Find out inbox placement benchmarks for your region and country
For Better or Worse
Learn if reaching the inbox is getting easier, or harder, for marketers.
Google, AOL and Yahoo!
See where email is delivered based on a panel of actual subscribers.
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Inbox Placement Rates Are Declining for Marketers Worldwide.
The most recent benchmark data from Return Path shows that this longstanding problem for senders around the world—especially in the social media sector—isn’t getting any better, although marketers in some regions and industries appear to be making real progress towards solving their deliverability challenges.
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Gmail Priority Inbox
Discover which senders and what messages are considered important.
Industry Benchmarks
Compare your inbox placement against 25 different industries.
Country Comparisons
Explore 96 variations of deliverability from one country to another.